Video and Radio Advertising for Home Services Companies
Where every story begins.
Ferric and Flame Creative is a creative production studio with a focus on story-driven advertising for home-services companies.
We also work as the silent partner behind the scenes with the marketing companies that serve them.
Story-driven video built for OTT, broadcast, social, and web. Based in Florida. Serving clients nationwide.
Remember the Commercials That Stuck?
Some ads you could quote the next day. "Where's the beef?" "Gimme a break.", or maybe you still sing 877-CASH-NOW for no reason.
Those ads did one thing. They told a story that made you feel something, and they stuck.
That's the craft we bring to every spot.
Most people don't think about the systems in their home until something stops working. When that moment comes, we make sure they remember your company, because your story already made them feel something.
It's not just video. It's a story with a reason to care.
We Make the Advertising That Makes Your Marketing Work.
Ferric and Flame Creative was founded to keep real storytelling in advertising. Performance systems matter. They just don't set the voice. We lead with the story and the reason to care. Metrics and delivery follow.
The strongest brands aren't the loudest. They're the ones that make people feel something. When a spot makes someone laugh or think, viewers become customers, and those customers become advocates.
Video, Radio, and Voiceover, Built for Home Services
Video Production
Concept to final mix. Story-driven :15, :30, and :60 spots built for OTT, broadcast, YouTube, and Meta.
Radio and Audio
Radio spots, jingles and tags, and on-hold messaging. Mixed and mastered, ready for air.
Creative Strategy
Campaign ideas, brand storytelling, and scripts, short or long.
Founded by Matt Sager, Founder and Creative Director, who spent years leading creative at one of the nation's largest home-services marketing agencies, garnering multiple Telly Awards.
Brands our team has worked with
All trademarks are the property of their respective owners.
Ferric and Flame Creative is a creative production studio that makes story-driven video, radio, and voiceover advertising for HVAC, plumbing, and electrical companies. The studio also builds white-label commercial libraries that distributors and agencies tag and localize for their dealers. Based in Florida | Serving Clients Nationwide.
Ferric and Flame Creative writes and produces HVAC commercials for broadcast TV, streaming TV, YouTube, and social, plus HVAC radio spots. Every spot is built around a story, with dealer tags and co-op requirements planned from the script stage.
Often, yes. Most HVAC manufacturer programs require brand mentions, approved logos and taglines, no competing brands, and approval before the spot runs. Ferric and Flame Creative builds spots to the current program rules and delivers the files a claim needs. Read the HVAC Co-op Commercials guide.
Yes. Radio and audio production covers radio commercials, jingles and tags, on-hold messaging, and broadcast-ready mixes. Voiceover is available through Matthew James VoiceOver, the studio's in-house voice.
Matt Sager, Founder and Creative Director and a Telly Award winner.